Build for Success.

Software Platform Consulting helps software companies and investment firms build successful enterprise SaaS platforms and networks.

About Software Platform Consulting

I help entrepreneurs, investors, and corporations build successful B2B SaaS platforms and networks. Based on real, practical experience managing enterprise platforms for over 20 years in a wide variety of industries, I can help you navigate your way to a dominant position in your industry.

What are B2B SaaS Platforms?

Learn how multi-sided software applications bring together buyers, sellers, and intermediaries to facilitate commerce and compliance across industries.


The Nine Value Propositions of B2B SaaS Platforms

There are hundreds of vertical and horizontal B2B SaaS platforms. In providing software platform consulting, I’ve identified just nine basic value propositions these platforms “mix and match” to define their offering. This 50-page e-book defines the basic value propositions, highlights the strategic issues associated with each one, and provides examples of successful enterprise SaaS companies employing each strategy. My most popular resource.

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iSpecimen: The Human Biospecimens Marketplace

iSpecimen, a human biospecimens marketplace filed to go public. You read that right. 2021 is starting where 2020 left off: weirdly.

Top Five Posts of 2020

Here are my top five posts of 2020. It turns out B2B Marketplaces were all the rage in 2020. What will 2021 bring?

The Affirm S-1

Affirm filed to go public. The company offers Buy Now Pay Later services to consumers, but interest income is hardly its only revenue stream.

Six Lessons from the DoorDash Platform

The DoorDash prospectus has many lessons for platform builders of any type. Here are six.

My Network

Let's work together to optimize your B2B SaaS platform.

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