Build for Success.

Software Platform Consulting helps software companies and investment firms build successful enterprise SaaS platforms and networks.

About Software Platform Consulting

I help entrepreneurs, investors, and corporations build successful B2B SaaS platforms and networks. Based on real, practical experience managing enterprise platforms for over 20 years in a wide variety of industries, I can help you navigate your way to a dominant position in your industry.

What are B2B SaaS Platforms?

Learn how multi-sided software applications bring together buyers, sellers, and intermediaries to facilitate commerce and compliance across industries.

E-Book

The Nine Value Propositions of B2B SaaS Platforms

There are hundreds of vertical and horizontal B2B SaaS platforms. In providing software platform consulting, I’ve identified just nine basic value propositions these platforms “mix and match” to define their offering. This 50-page e-book defines the basic value propositions, highlights the strategic issues associated with each one, and provides examples of successful enterprise SaaS companies employing each strategy. My most popular resource.

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AppLovin Files to Go Public

AppLovin is a developer platform playing among platforms. But increasingly it seems to be a mobile game developer itself.

Post-Greensill II: Pondering the rise and fall of Ponderables

More on the post-Greensill fallout. Commentary on what was happening and will happen from supply chain finance expert, Peter Lugli.

ACV Auctions: A Masterclass in B2B Marketplaces

ACV Auctions, a marketplace for wholesale used cars filed to go public. Its S-1 offers a masterclass for B2B marketplace entrepreneurs.

Greensill Revisited

Greensill went from famous to infamous in no time. Here’s an expert’s take on the demise of this SCF firm.

My Network

Let's work together to optimize your B2B SaaS platform.

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